How the Social Web Destroys Traditional Marketing

An interesting and thought-provoking article by Thomas Baekdal with useful illustrations. Excerpt:

The social web is cheaper, faster, much bigger, more powerful, direct, up-close, and far quicker than anything in the past. The social web is filled with people talking about companies and products. 20% of all discussions are brand related.

The big question is then, how do you do it right? How do you become a part of people stream. How do you connect?

And the answer is very simple… You get invited!

Read the whole article here:

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About birdy3000

UK Graphic Designer
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2 Responses to How the Social Web Destroys Traditional Marketing

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